Advertisers

Choosing what, where and when to advertise

Three critical pointers before you start:

No 1: What do you want to happen from this advert placement?

     [Are you promoting a product/directing people to your website/introducing your business.]

No 2: Draw the reader in with a solid top line to draw.

     [How will you attract the reader to your advert – good strapline or a powerful picture.]

No 3: Monitoring the results means you are prepared.

     [Did you see my advert in a local magazine?] 

Be direct as you want to know if your magazine print advertising is worthwhile.

Knowing where you are going will be easier if you start with a plan.